Theinternationalbestsellerfromaward-winningwriterMarkSchatzkerthatrevealshowourdysfunctionalrelationshipwithfoodbegan--andhowscienceisleadingusbacktohealthierlivingandeating.Forthelastfiftyyears,wehavebeenfightingalosingwaronfood.Wehavecutfat,reducedcarbs,eliminatedsugar,andattemptedeveryconceivabledietonlytofindthateighty-eightmillionAmericanadultsareprediabetic,morethanahundredmillionhavehighbloodpressure,andnearlyhalfnowqualifyasobese.Theharderwetrytocontrolwhatweeat,theunhealthierwebecome.Why?MarkSchatzkerhasspenthiscareertravelingtheworldinsearchoftheanswer.Now,inTheEndofCraving,heposestheprofoundquestion:Whatifthekeytonutritionandgoodhealthliesnotinresistingtheprimalurgetoeatbutinunderstandingitspurpose?BeginninginthemountainsofEuropeandthefieldsoftheOldSouth,Schatzkerembarksonaquesttouncoverthelostartofeatingandlivingwell.Alongtheway,hevisitsbrainscanninglaboratoriesandhogfarms,andencountersculturalodditiesandscientificparadoxes--northernItalianseatwhatmaybetheworld’smostdeliciouscuisine,yetareamongtheworld’sthinnestpeople;laborersinsouthernIndiapossessaninbornwisdomtoeattheirwayfromsicknesstogoodhealth.Schatzkerrevealshowdecadesofadvancementsinfoodtechnologyhaveturnedthebrain’sdrivetoeatagainstthebody,placingusinanunrelentingstateofcraving.Onlybyrestoringtherelationshipbetweennutritionandthepleasureofeatingcanwehopetoleadlongerandhappierlives.Combiningcutting-edgescienceandancientwisdom,TheEndofCravingisanurgentandradicalinvestigationthat“chartsaroadmapnotjustforhealthyeating,butforjoyouseating,too“(DanBarber,NewYorkTimesbestsellingauthorofTheThirdPlate).
